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 Speaking at BizCamp South East on June 12th 
Posted On: 25th May 2010 Posted By: Finola Howard
Category: Our News  
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BizCamp South East is coming to Arclabs in Waterford on June 12th and we're delighted to be part of it. Check out the site on www.bizcamp.ie/southeast/  and register for the event.

I've chosen the following topic to speak ...

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 Marketing Table Client in Final 3 of Deise Den Competition 
Posted On: 14th May 2010 Posted By: Finola Howard
Category: Client News  
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Congratulations to Marketing Table client: BundleBee.ie who has made it through to the final three of this great business start up competition - Deise Den.  We've been working with Darach Cawley in the areas of defining the value proposit ...

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 Social Media Battle: Quality vs Quantity 
Posted On: 26th April 2010 Posted By: Michelle Andrukonis
Category: Online Strategy  
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Going through my Twitter account this morning I realised a lot of people are on auto pilot. By this I mean businesses and corporations are creating quantity rather than quality. In other words they are buying numbers. Quantity has its place no doubt, but what happe ...

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 What is Twitter used for? 
Posted On: 14th April 2010 Posted By: Michelle Andrukonis
Category: Online Strategy  
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Straight from the little birds beak Twitter is...

"Sharing and discovering what's happening right now, anywhere in the world"

How is Twitter used in Business?

Customer Service

Comcast's Frank Eliason, Customer Service Manager in the U ...

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 Marketing that points out the difference.... 
Posted On: 13th April 2010 Posted By: Finola Howard
Category: Marketing Strategy  
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Terms like USP, Unique Selling Proposition and Point of Difference is the lingo that marketers use to help you market and ultimately sell the best of you...

What we're doing is looking carefully at you and what you offer to find that special something that marks you out as different from ...

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 Magic Formula Marketing 
Posted On: 7th April 2010 Posted By: Finola Howard
Category: Marketing Strategy  
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I meet people all the time who want to know the magic formula... that secret trick that will drive business in the door... that simple formula that creates business that just keeps coming...

And you know there is one... It's not some secret flyer trick or email marketing code... And it is ...

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 Do you want Dialogue with your Customers? 
Posted On: 30th March 2010 Posted By: Finola Howard
Category: Marketing Strategy  
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Everyone talks about interactivity... about interacting with their customers... but do they really mean it?  We discussed this last night at the Belmullet Strategic Marketing Workshop and pondered on this whole question...

We create websites that tell our story; about our selves, our ...

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 The Marketing Table Joins Ireland-Wales Cross Border Project 
Posted On: 12th February 2010 Posted By: Finola Howard
Category: Our News  
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 The Value of Taking Your Brand Online 
Posted On: 9th February 2010 Posted By: Michelle Andrukonis
Category: Online Strategy  
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Inspired by a tweet this morning I couldn’t resist taking the time to talk about it. The tweet from TechCrunch brought an actual dollar amount to the Value of Online Buzz.

So how do you quantify and value the use of your blogs, twitter accounts, websites and all of your other ...

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